New customers can sometimes be hard to find. But it’s not impossible. It’s all about where you put your marketing efforts. If you’re interested in learning how we can help you generate more leads through Facebook advertising (and ensure ROI), keep reading our latest case study following the success of Étang Rouge’s PPC campaigns!
Facebook Lead Generation | An O-fish-ial Case Study
Étang Rouge is an idyllic fishing holiday destination in central southwest France – c’est vraiment genial! During the 2021 lockdown, the Étang Rouge team approached us to encourage and maintain new customer intrigue via Facebook at a time when the future of the holiday and travel industries was uncertain.
After defining the perfect audience spec and potential location reach, our PPC specialists created (and continue to run) a series of attractive carousel adverts with a lead form function to capture potential customer data. We’re all here for the top-line stats, so let’s take a look!
Check out the top-line stats!
Here’s what Étang Rouge Owner, Jeff, had to say about the process of advertising through Five O’Clock:
“With the help of the Five O’Clock team, we’ve been fully booked throughout the holiday seasons with quality paying customers. The PPC ads were a great way to bring more awareness to the lake and increase our sales revenue tenfold.”JeffOwner | Etang Rouge
Diving into Facebook and Instagram Advertising
If you’re wondering if you should advertise on Facebook and Instagram, the answer is an enthusiastic ‘heck yeah.’ Facebook ads are a great way to connect with your target audience online and will actively help:
- Boost brand awareness
- Increase customer acquisition
- Increase web traffic
- Showcase your services to a targeted audience
- Give you an understanding of your customer’s persona
- Remarket to your current customers
Facebook ads are effective no matter your objective. You just need the right partner to help strategize the process and creatives. Working to your budget and spec, we’ll create ads to get your business noticed online. Find out more on our services page here or enquire today!