Not all heroes wear capes… but with a name like SuperCleen, and a mission to provide hygiene products to those who need it, we thought they definitely needed one!

SuperCleen, a new offshoot of luxury fashion brand Rosie on Fire, was created during the Coronavirus pandemic to provide necessary cleaning and sanitation products to those in self-isolation. When SuperCleen enlisted us to help create and launch the brand in a small window of time, we were up for the challenge!

Using a strong cartoon motif and vivid primary colour palette, we designed a powerhouse, action-figure style, heroine that would front the SuperCleen brand. We also created complimentary cartoon illustrations to represent the product line, which were displayed on their e-commerce website and used in subsequent digital and print marketing.

  • Brand Identity
  • Logo Design
  • Postcard Design
  • Product Illustrations
  • Product Box Mockups